Competitive Intelligence 2014: Global Paint and Coatings Companies Marketing Strategies

Publisher Name :
Date: 03-Mar-2014
No. of pages: 60
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This new report from Venture Planning Group provides analysis of the marketing strategies of global paint and coatings companies. The report presents:


  • Promotional tactics.

  • Distribution approaches.

  • Product service and support.

  • Customer relations.


The companies analyzed in the report include Akzo Nobel, BASF, DuPont, Henkel, Kansai  Paint, Nippon Paint, PPG, RPM, Sherwin-Williams, and Valspar.

Competitive Intelligence 2014: Global Paint and Coatings Companies Marketing Strategies

Table of Contents

1. AkzoNobel
2. BASF
3. DuPont
4. Henkel
5. Kansai
6. Nippon Paint
7. PPG
8. RPM
9. Sherwin-Williams
10. Valspar

For each company, the report provides:

Promotional tactics.
Distribution approaches.
Product service and support.
Customer relations.

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