Blockchain in Media, Advertising, and Entertainment Market by Provider, Application (Licensing & Rights Management, Digital Advertising, Smart Contracts, Content Security, Online Gaming, Payments), Enterprise Size, and Region - Global Forecast to 2023

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Date: 10-Jul-2018
No. of pages: 139
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“The blockchain in media, advertising, and entertainment market is expected to grow at a CAGR of 81.1%during the forecast period”

MarketsandMarkets forecasts the global blockchain in media, advertising, and entertainment market to grow from USD 51.4 million in 2018 to USD 1,000.1 million by 2023, at a Compound Annual Growth Rate (CAGR) of 81.1% during the forecast period. The increasing adoption of blockchain technology for various applications in the media vertical and the utilization of AI-enabled smart phones are expected to drive the market growth. The lack of regulatory standardization and integration with legacy systems are anticipated to affect the adoption of the blockchain technology, which, in tur, could restrain the market growth.

“The application provider segment is expected to grow at the highest CAGR during the forecast period”

By providers, the blockchain in media, advertising, and entertainment market is segmented into application, middle ware, and infrastructure. Blockchain-enabled applications change the distribution and production of content, help prevent illegal file sharing, and enable transparent rights managment for media, advertising, and entertainment market players.

“North America is expected to have the largest market size during the forecast period”

North America is expected to have the largest market size in the global blockchainin media, advertising, and entertainment market by region during the forecast period. The North American region has witnessed increased investments in the market. The US is the largest market for blockchain-based solutions in this region.In North America, the adoption of advanced technologies and digitization are expected to fuel the growth of the blockchainin media, advertising, and entertainment market.

In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, innovation and technology directors, and executives from various key organizations operating in The blockchain in media, advertising, and entertainment market.


  • By Company Type: Tier I:24%, Tier II:42%, and Tier III:34%

  • By Designation:C-Level:32%, Director Level:28%, and Others:40%

  • By Region: North America:28%, EMEA: 32%, and APAC:40%


The report includes the study of the key players offering blockchain solutions for media, advertising, and entertainment vertical, such as IBM (US), Microsoft (US), SAP (Germany), Accenture (Ireland), AWS (US), Oracle (US), Digital Currency Group (US), Bitfury Group (US), Factom (US), Guardtime (Estonia), BRAINBOY (Germany), ARK (US), Auxesis (India), Synereo (Israel), NYIAX (US), MetaX (US), BTL (Canada), Voise (Canada), UJo (US), BigchainDb (Germany), Bloq (US), Clearcoin (US), iProdoos (US), Current (US), and Decent (Switzerland).The report includes an in-depth competitive analysis of these key players in the blockchain in media, advertising, and entertainment market, along with their company profiles that include business overviews, product offerings, recent developments, and market strategies.

Research Coverage

The blockchain in media, advertising, and entertainment market has been segmented on the basis of providers, applications, enterprise size, and regions. The providers segment of the blockchain in media, advertising, and entertainment market includes application, middle ware, and infrastructure. The application segment includes licensing & rights management, digital advertising, smart contracts, content security, online gaming, and payments. On the basis of enterprise size, the market has been divided into Small and Medium-sized Enterprises(SMEs) and large enterprises. By region, the market is segment into 5 major geographic regions, namely, North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America.

The report would help the market leaders and new entrants in The blockchain in media, advertising, and entertainment market in the following ways:


  • The report segments the market into various sub segments, hence it covers the market comprehensively. It provides the closest approximations of the revenue numbers for the overall market and its sub segments. The market numbers are further split across various applications and regions.

  • The report helps in understanding the overall growth of the market. It provides information on key market drivers, restraints, challenges, and opportunities.

  • The report helps stakeholders in understanding their competitors better and gaining more insights to strengthen their positions in the market. The study also presents the positioning of the key players based on their product offerings and business strategies.

Blockchain in Media, Advertising, and Entertainment Market by Provider, Application (Licensing & Rights Management, Digital Advertising, Smart Contracts, Content Security, Online Gaming, Payments), Enterprise Size, and Region - Global Forecast to 2023

Table of Contents

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.4 Years Considered for the Study
1.5 Currency
1.6 Stakeholders

2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.1.2 Primary Data
2.1.2.1 Breakdown of Primaries
2.1.2.2 Key Industry Insights
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.2 Top-Down Approach
2.3 Research Assumptions
2.4 Limitations

3 Executive Summary

4 Premium Insights
4.1 Attractive Opportunities in the Blockchain in Media, Advertising, and Entertainment Market
4.2 Market Top 3 Applications
4.3 Market Share: By Provider and Top 3 Regions
4.4 Market By Region
4.5 Market By Enterprise Size
4.6 Market Share, By Region
4.7 Market Investment Scenario

5 Market Overview and Industry Trends
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Rising Demand for Eliminating Intermediaries Between Content Creators and End-Users
5.2.1.2 Increasing Instances of Data Piracy in the Media, Entertainment, and Advertising Sectors
5.2.1.3 Growing Need for Secure and Faster Transactions
5.2.2 Restraints
5.2.2.1 Lack of Standardization
5.2.3 Opportunities
5.2.3.1 Increasing Adoption of the Blockchain Technology in Various Application Areas
5.2.4 Challenges
5.2.4.1 Limited Scalability
5.2.4.2 Integration With Legacy Systems
5.3 Market: Use Cases
5.3.1 Introduction
5.3.2 Use Case: Scenario 1
5.3.3 Use Case: Scenario 2
5.3.4 Use Case: Scenario 3
5.3.5 Use Case: Scenario 4
5.4 Industry Trends
5.4.1 Types of Blockchain Technology
5.4.1.1 Public Blockchain
5.4.1.2 Private Blockchain
5.4.1.3 Permissioned Blockchain
5.4.2 Blockchain Associations and Consortiums
5.4.2.1 CLS Group
5.4.2.2 R3CEV Blockchain Consortium
5.4.2.3 Hyperledger
5.4.2.4 Global Payments Steering Group (GPSG)
5.4.2.5 Financial Blockchain Shenzhen Consortium (FBSC)
5.4.2.6 CU Ledger
5.4.2.7 Blockchain Collaborative Consortium (BCCC)
5.4.2.8 Wall Street Blockchain Alliance (WSBA)
5.5 Market Evolution

6 Blockchain in Media, Advertising, and Entertainment Market, By Provider
6.1 Introduction
6.2 Application Providers
6.3 Middleware Providers
6.4 Infrastructure Providers

7 Market By Application
7.1 Introduction
7.2 Licensing and Rights Management
7.3 Digital Advertising
7.4 Smart Contracts
7.5 Content Security
7.6 Online Gaming
7.7 Payments
7.8 Others

8 Blockchain in Media, Advertising, and Entertainment Market, By Enterprise Size
8.1 Introduction
8.2 Small and Medium-Sized Enterprises
8.3 Large Enterprises

9 Market By Region
9.1 Introduction
9.2 North America
9.2.1 United States
9.2.2 Canada
9.3 Europe
9.3.1 United Kingdom
9.3.2 Germany
9.3.3 Rest of Europe
9.4 Asia Pacific
9.4.1 China
9.4.2 India
9.4.3 Australia and New Zealand
9.4.4 Rest of Asia Pacific
9.5 Latin America
9.5.1 Brazil
9.5.2 Mexico
9.5.3 Rest of Latin America
9.6 Middle East and Africa
9.6.1 Middle East
9.6.2 Africa

10 Competitive Landscape
10.1 Overview
10.2 Top Players in the Blockchain in Media, Advertising, and Entertainment Market
10.3 Competitive Scenario
10.3.1 New Product Launches and Product Upgradations
10.3.2 Partnerships and Collaborations
10.3.3 Business Expansions

11 Company Profiles
11.1 Introduction
(Business Overview, Products Platforms, & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
11.2 IBM
11.3 Microsoft
11.4 SAP
11.5 Accenture
11.6 AWS
11.7 Oracle
11.8 Infosys
11.9 Bitfury
11.10 Factom
11.11 Guardtime
11.12 ARK
11.13 Auxesis Group
11.14 Nyiax
11.15 Metax
11.16 BTL
11.17 Voise
11.18 Bloq
11.19 Clearcoin
11.20 Decent
11.21 Krypc
11.22 Synereo
11.23 UJO
11.24 Brainbot Technologies
11.25 Bigchaindb
11.26 Iprodoos

*Details on Business Overview, Products, Platforms & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View Might Not Be Captured in Case of Unlisted Companies.

12 Appendix
12.1 Industry Excerpts
12.2 Discussion Guide
12.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
12.4 Available Customizations
12.5 Related Reports
12.6 Author Details

List of Tables

Table 1 United States Dollar Exchange Rate, 2015–2017
Table 2 Global Market Size and Growth Rate, 2016–2023 (USD Million, Y-O-Y %)
Table 3 Blockchain in Media, Advertising, and Entertainment Market Size, By Provider, 2016–2023 (USD Million)
Table 4 Application Providers: Market Size By Region, 2016–2023 (USD Million)
Table 5 Middleware Providers: Market Size By Region, 2016–2023 (USD Million)
Table 6 Infrastructure Providers: Market Size By Region, 2016–2023 (USD Million)
Table 7 Market Size By Application, 2016–2023 (USD Million)
Table 8 Licensing and Rights Management: Market Size By Region, 2016–2023 (USD Million)
Table 9 Digital Advertising: Market Size By Region, 2016–2023 (USD Million)
Table 10 Smart Contracts: Market Size By Region, 2016–2023 (USD Million)
Table 11 Content Security: Market Size By Region, 2016–2023 (USD Million)
Table 12 Online Gaming: Market Size By Region, 2016–2023 (USD Million)
Table 13 Payments: Market Size By Region, 2016–2023 (USD Million)
Table 14 Others: Market Size By Region, 2016–2023 (USD Million)
Table 15 Market Size By Enterprise Size, 2016–2023 (USD Million)
Table 16 Small and Medium-Sized Enterprises: Market Size By Region, 2016–2023 (USD Million)
Table 17 Large Enterprises: Market Size By Region, 2016–2023 (USD Million)
Table 18 Blockchain in Media, Advertising, and Entertainment Market Size, By Region, 2016–2023 (USD Million)
Table 19 North America: Market Size By Country, 2016–2023 (USD Million)
Table 20 North America: Market Size By Provider, 2016–2023 (USD Million)
Table 21 North America: Market Size By Application, 2016–2023 (USD Million)
Table 22 North America: Market Size By Enterprise Size, 2016–2023 (USD Million)
Table 23 Europe: Market Size By Country, 2016–2023 (USD Million)
Table 24 Europe: Market Size By Provider, 2016–2023 (USD Million)
Table 25 Europe: Market Size By Application, 2016–2023 (USD Million)
Table 26 Europe: Market Size By Enterprise Size, 2016–2023 (USD Million)
Table 27 Asia Pacific: Blockchain in Media, Advertising, and Entertainment Market Size, By Country, 2016–2023 (USD Million)
Table 28 Asia Pacific: Market Size By Provider, 2016–2023 (USD Million)
Table 29 Asia Pacific: Market Size By Application, 2016–2023 (USD Million)
Table 30 Asia Pacific: Market Size By Enterprise Size, 2016–2023 (USD Million)
Table 31 Latin America: Market Size By Country, 2016–2023 (USD Million)
Table 32 Latin America: Market Size By Provider, 2016–2023 (USD Million)
Table 33 Latin America: Market Size By Application, 2016–2023 (USD Million)
Table 34 Latin America: Market Size By Enterprise Size, 2016–2023 (USD Million)
Table 35 Middle East and Africa: Blockchain in Media, Advertising, and Entertainment Market Size, By Subregion, 2016–2023 (USD Million)
Table 36 Middle East and Africa: Market Size By Provider, 2016–2023 (USD Million)
Table 37 Middle East and Africa: Market Size By Application, 2016–2023 (USD Million)
Table 38 Middle East and Africa: Market Size By Enterprise Size, 2016–2023 (USD Million)
Table 39 New Product Launches and Product Upgradations, 2015–2018
Table 40 Partnerships and Collaborations, 2016–2018
Table 41 Business Expansions, 2017–2018

List of Figures

Figure 1 Global Blockchain in Media, Advertising, and Entertainment  Market Segmentation
Figure 2 Regional Scope
Figure 3 Market Research Design
Figure 4 Breakdown of Primary Interviews: By Company, Designation, and Region
Figure 5 Data Triangulation
Figure 6 Market Size Estimation Methodology: Bottom-Up Approach
Figure 7 Market Size Estimation Methodology: Top-Down Approach
Figure 8 Blockchain in Media, Advertising, and Entertainment Market: Assumptions
Figure 9 North America is Estimated to Have the Largest Market Share in 2018
Figure 10 Market Snapshot By Provider, 2017
Figure 11 Market Snapshot By Application, 2017
Figure 12 Market Snapshot By Enterprise Size, 2017
Figure 13 The Global Blockchain in Media, Advertising, and Entertainment Market is Expected to Witness Significant Growth During the Forecast Period
Figure 14 Payments Application is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 15 Application Providers Segment and North America are Estimated to Have the Largest Market Shares in the Market in 2018
Figure 16 Asia Pacific is Expected to Register the Highest CAGR During the Forecast Period
Figure 17 Large Enterprises Segment is Expected to Have the Larger Market Size During the Forecast Period
Figure 18 North America is Estimated to Have the Largest Market Share in 2018
Figure 19 Asia Pacific is Expected to Be the Best Region for Investments During the Forecast Period
Figure 20 Market Drivers, Restraints, Opportunities, and Challenges
Figure 21 Evolution of the Blockchain Market
Figure 22 Application Providers Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 23 Payments Application is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 24 Small and Medium-Sized Enterprises Segment is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 25 North America is Estimated to Hold the Largest Market Size in 2018
Figure 26 Asia Pacific is Expected to Register the Fastest Growth During the Forecast Period
Figure 27 North America: Market Snapshot
Figure 28 Payments Application is Projected to Hold the Largest Market Size By 2023
Figure 29 Payments Application is Projected to Account for the Largest Market Size in Europe By 2023
Figure 30 Asia Pacific: Market Snapshot
Figure 31 Payments Application is Projected to Account for the Largest Market Size in Asia Pacific By 2023
Figure 32 Payments Application is Estimated to Hold the Largest Market Size in Latin America in 2018
Figure 33 Payments Application is Estimated to Account for the Largest Market Size in Middle East and Africa in 2018
Figure 34 Key Developments By the Major Players in the Blockchain in Media, Advertising, and Entertainment Market, 2015–2018
Figure 35 IBM: Company Snapshot
Figure 36 IBM: SWOT Analysis
Figure 37 Microsoft: Company Snapshot
Figure 38 Microsoft: SWOT Analysis
Figure 39 SAP: Company Snapshot
Figure 40 SAP: SWOT Analysis
Figure 41 Accenture: Company Snapshot
Figure 42 Accenture: SWOT Analysis
Figure 43 AWS: Company Snapshot
Figure 44 AWS: SWOT Analysis
Figure 45 Oracle: Company Snapshot
Figure 46 Infosys: Company Snapshot

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